Yahoo! Shine
Hey, did you know that, starting today, women can use Yahoo!, too? Now there's a nice little portal/blog/magazine called Shine with female-centric topics like horoscopes, and parenting. Fear not the wild web anymore, ladies - now, it's Yahoo!-approved.
Okay, so it's not that bad. It's a hell of a lot better than the also recently-launched WOWOWOW, but it's also pretty easy to beat a website for women that displays the weather in terms of its effect on one's hair. But - where's the tech news? Astrology gets its own section, but nothing for world news, politics, or science? Is this really an accurate representation of women and the full spectrum of their interests?
The biggest problem, for me, with sites like Shine is that they're targeted towards women who are non- or casual web users, while the females already regularly on the web - who don't need entertainment news, or any news, spoon-fed to them - are overlooked. We need more involved methods of gathering and sharing information - like Digg ... except what we end up with is Sk*rt.
Update: I just noticed my new favorite female tech blogger also mourned the missed opportunity of Shine.
Yeah, I watched this one coming, to some degree. It definitely suffers from the ‘Pink Ghetto’ problem… sigh.