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Deliberatepixel / The Demise of the 'Chick Flick'

The Demise of the 'Chick Flick'

I could not have possibly said it better myself:

The fact that these movies [non-traditional female-led films] have been hits, while films like The Holiday, Music and Lyrics, and 27 Dresses have failed to reap huge profits, should be a wakeup call to producers. These high-budget flops all feature white, ultra-skinny heroines prancing against the backdrop of suburban mansions or windowed penthouses. I know they take place in cities, or towns, but I'm not sure which ones. The heroines dress fabulously and have nary a wrinkle, or an accent of any kind, and usually lack back-stories or families - or even much personality besides a frenetic cutesiness. And even when they do feature unusual characters, they ignore them.

It's definitely time to define "movies interesting to women" as something else than the bland, formulaic and privileged territory currently allotted to the chick flick genre.



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